Senior Visual Brand Designer

As Senior Visual Brand Designer, you’ll bring to life moments of delight in marketing and our product through motion on a wide variety of projects, putting your incredible eye for design, impactful and cutting edge animation techniques to good use. You’ll join a dynamic team of innovative visual and experience designers as well as developers, working to bring our user experience to the next level. The Senior Motion and Visual Designer will liaise directly with our Marketing & Communications teams to create the most compelling and creative ad, social, and video content. Most importantly, you’ll be responsible for defining how the world views Gemini, evangelizing and educating users about the innovative industry of blockchain and crypto.

This designer will be focused on marketing and brand design while collaborating across the product design team. This individual will support business goals related to brand building, and brand recognition. They will also contribute to building the Gemini brand and have the ability to creatively express the brand across a variety of mediums.

Responsibilities:

• Evolve, explore and apply our visual identity; become fully immersed in the Gemini brand and mission
• Lead and work on multiple digital projects simultaneously in a fast-paced, ever-changing environment.
• Generate clear ideas, concepts and designs of creative assets from beginning to end
• Execute and produce a mix of graphic, motion, and photographic content
• Collaborate with a cross-functional team that includes marketing, engineers, and product managers in order to create compelling content for the user
• Support multiple business lines with creation of digital assets
• Work closely with the Art Director and marketing partners to formulate, communicate and transform a complex system into a simplistic message
• Explore new directions and design patterns to meet the requirements while pushing the quality of design forward
• Oversees the execution of assets, typography, logos, icons and interfaces for multiple platforms
• Help with leading efforts to develop ad campaigns and design styles for product launches, features updates, and ad campaigns
• Develop new designs as well as iterate on existing designs for the marketing website
• Support and explore styles for social channels
• Work with marketing to design email, content (ex: white papers), and print collateral

Qualifications:

• 4-7+ years of experience in a similar role and or formal design training
• Proficient in Sketch, Figma, Adobe CC, Google Suite
• Experience designing for the web and mobile, and or familiar with web and mobile design standards and systems
• Can execute a predefined design direction, designing specific explorations related to components as well as certain design maintenance activities
• Design fundamentalist knowing the rules, but knows how to bend and break them to create innovative solutions
• Strong presentation skills telling a coherent story/POV, relating the work to the overall strategic priority of project and how the design decisions are made in support
• Clear understanding of visual hierarchy, balance, rhythm, typography and color
• Ability to problem solve complex concepts with multiple simplistic concepts
• Creative mindset and ability to adapt to change
• Able to accomplish their given work quickly and thoughtfully
• Comfortable juggling multiple projects and tasks at once
• Has a collaborative work ethic and easy going nature

It Pays to Work Here

We take a holistic approach to compensation at Gemini, which includes:

• Competitive Compensation and Profit-Sharing Equity
• Flexible vacation policy
• Retirement Plan Matching
• Generous Parental leave
• Comprehensive health plans
• Training and professional development

At Gemini, we strive to build diverse teams that reflect the people we want to empower through our products, and we are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. Equal Opportunity is the Law, and Gemini is proud to be an equal opportunity workplace and affirmative action employer. If you have a specific need that requires accommodation, please let a member of the People Team know.