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Posted January 19, 2022
Binance

Performance Marketing Manager

Binance
Remote - Global Remote Full Time

Binance is looking for an Performance Marketing Manager to drive user growth by planning, executing, and optimizing digital marketing campaigns. With...

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Binance is looking for an Performance Marketing Manager to drive user growth by planning, executing, and optimizing digital marketing campaigns. With over 90 million users worldwide, we are looking to expand our reach even further. This role requires working both highly autonomously and as part of the global distributed marketing team.


Responsibilities

  • Manage digital marketing campaigns across a wide range of digital platforms including TikTok, SnapChat, Reddit, LinkedIn and various other ads platforms.
  • Monitor and report on performance using analytics tools like AppsFlyer, Google Analytics, Appannie, and Similarweb.
  • Help manage data integrations between ad platforms, analytics platforms, and our internal data warehouse.
  • Develop and implement a robust paid media experimentation approach across creatives, audiences, optimization strategies, channels, and geographies to maximize ROAS.
  • Meet ambitious growth KPIs.



    • Requirement

  • 2-3 years of relevant acquisition marketing experience, preferably directly managing digital marketing campaigns for a fintech or mobile app company.
  • Execution oriented mindset - with the humility, drive, and scrappiness to get it done.
  • Must have a strong interest and knowledge in the crypto/blockchain/technology space.
  • Must be able to work independently.
  • University degree relating to Business, Marketing, Statistics, or Economics is a plus.
  • Must be a fluent English speaker.
  • Must be located between UTC+0 through UTC-9 time zones.
  • Some SQL ability.

    • Working at Binance
    • Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
    • Fast moving, challenging and unique business problems
    • International work environment and flat organisation
    • Great career development opportunities in a growing company
    • Possibility for relocation and international transfers mid-career
    • Competitive salary
    • Flexible working hours, Casual work attire

    This listing expired on Mar 05. Applications are no longer accepted.

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