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Posted February 24, 2022
Coinbase

Senior Manager, Brand Marketing Insights

Coinbase
Remote - USA Remote Full Time
Reference: https://www.coinbase.com/careers/3401009?gh_jid=3401009

Coinbase has built the world's leading compliant cryptocurrency platform serving over 73 million accounts in more than 100 countries. With multiple...

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Coinbase has built the world's leading compliant cryptocurrency platform serving over 73 million accounts in more than 100 countries. With multiple successful products, and our vocal advocacy for blockchain technology, we have played a major part in mainstream awareness and adoption of cryptocurrency. We are proud to offer an entire suite of products that are helping build the cryptoeconomy and increase economic freedom around the world.

There are a few things we look for across all hires we make at Coinbase, regardless of role or team. First, we look for signals that a candidate will thrive in a culture like ours, where we default to trust, embrace feedback, disrupt ourselves, and expect sustained high performance because we play as a championship team. Second, we expect all employees to commit to our mission-focused approach to our work. Finally, we seek people with the desire and capacity to build and share expertise in the frontier technologies of crypto and blockchain, in whatever way is most relevant to their role.

What you’ll be doing (ie. job duties):

  • Design and execute innovative research to support the Marcom organization at Coinbase.
  • Serve as a strategic partner to stakeholders.
  • Transform business questions into research plans.
  • Translate research findings into actionable insights that will have an effect on reaching hundreds of millions of people.
  • Communicate effectively in order to motivate people to take action in marketing and across the organization.
  • Develop and drive research strategy globally.

What we look for in you (ie. job requirements):

  • Experience with independently executing full-cycle research from research design to reporting.
  • Minimum 10-12 years of experience with extensive background in quantitative and qualitative research, including hands-on experience in survey/discussion guide development and data analysis (weighting, data cleaning, regression, etc.).
  • Experience directing agencies/vendors to deliver results.
  • Experience using primary and secondary research to influence executives and colleagues.
  • Experience with brand research, campaign development, positioning & messaging development, and measurement
  • Experience with SPSS or R and survey programming tool.

Nice to haves:

  • Experience with International Research.
  • Experience with Fintech or financial industry

P29565

Commitment to Equal Opportunity

Coinbase is committed to diversity in its workforce and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation or any other basis protected by applicable law. Coinbase will also consider for employment qualified applicants with criminal histories in a manner consistent with applicable federal, state and local law. For US applicants, you may view Pay Transparency, Employee Rights and Equal Employment Opportunity is the Law notices by clicking on their corresponding links. Additionally, Coinbase participates in the E-Verify program in certain locations, as required by law.

Coinbase is also committed to providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail to accommodations@ coinbase.com and let us know the nature of your request and your contact information. For quick access to screen reading technology compatible with this site click here to download a free compatible screen reader (free step by step tutorial can be found here). Please contact accommodations@ coinbase.com for additional information or to request accommodations.

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This listing expired on Mar 15. Applications are no longer accepted.

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