At Utrust we're looking for a Social Media &PR Manager to join our amazing team.

About the job

You will take ownership in redefining Utrust social media strategy, and take the helm of all our social media channels. You will identify opportunities to create and reimagine original content in new formats for our diverse audiences and identify new communication channels that fit our marketing strategy.

You will develop high-concept, state-of-the-art social media projects, and will be responsible for coordinating the editorial, design, and distribution efforts behind them.

From owning and architecting our strategy to drive growth with influencer partnerships, to engaging our community with activations that grow brand affinity, you'll play a pivotal role in driving our ambition to build caring and personalized relationships within our community.

As part of our Marketing team your goal is to find the perfect balance of content that’s sharp, inspiring, useful, and engaging.

Your responsibilities

• Develop and maintain a social media strategy that consistently translates to growing brand awareness, an engaged community of active users, and adoption among new target audiences.
• Work closely with our marketing and design team to expand on content for the growth and engagement of our social channels
  
• Manage content from contributors and partner with external talent to reshape our influencer/ambassador strategy
  
• Compile and distribute regular internal reports; use data to evaluate campaign efficacy; evaluate internal and competitive digital campaign performances to determine each promotion's success and areas of opportunity/growth
  
• Understand audience segments across and within different social networks to refine key messaging and content offerings per channel.
  

What you need to succeed

• Have a deep experience with social channels such as Instagram, Facebook, Twitter and YouTube
  
• Pivot between creative and strategic thinking with ease
  
• Experience in collaborating in a cross functional organization
  
• Strong quantitative, analytical, and problem-solving skills; should feel comfortable with data analysis and be able to use data to make decisions and tell a story
  
• Constant awareness of changing social trends and a passion to tell stories
  
• Excellent communication skills in English for a range of audiences.
  

Apply for the job

Do you want to join our team as our new Content and Social Media Manager? Then we'd love to hear about you!