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Posted August 14, 2022
Gala Games

User Acquisition Manager US/UK

Gala Games
Anywhere Remote Full Time

Gala Games Gala Games was founded with one goal in mind: to give power back to the gamers. Our values are based on openness and ownership and the...

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Gala Games

Gala Games was founded with one goal in mind: to give power back to the gamers.

Our values are based on openness and ownership and the ability to deliver games, experiences, and opportunities to people across the world.

We are breaking down barriers to bring our gaming community joy, entertainment, and real-world value. At Gala Games, we work remotely and flexibly, we like each other, and we love getting things done.

Working at Gala Games, you’ll think and make things that are new and exciting. Through your talents and efforts, you will improve the lives of gamers in the real world.

The Role

The UA manager will be responsible for all paid channels, driving user acquisition for Gala Games.

We are looking for a competent digital performance manager with skills across PPC ,paid social and/or display advertising with performance and brand campaign experience.

Responsibilities

  • Plan and optimize ads (search campaigns, display and explore other formats); Ongoing keywords research and formation of SKAG campaigns
  • Manage our social media ad campaigns (Facebook, Instagram, Snapchat, TikTok)
  • Plan effective UA tactics and design optimal campaign structure to maximize conversions while maintaining low CPA
  • Run prospecting and retargeting campaigns, leveraging data to implement personalization
  • Plan budgets & monitor bids
  • Optimize campaigns through continuous A/B & multivariate testing
  • Analyze leads behaviors to inform UA strategies
  • Compose appealing ad copy & brief designers to avoids creatives fatigue
  • Track KPIs to evaluate performance and pinpoint issues
  • Discover approaches and ways to decrease the risk of click fraud
  • Work with Head of Growth on new platform testing to decrease dependency on existing channels
  • Stay up to date with PPC ads and SEM trends.
  • Monitor competitors activity and react fast if necessary

Essential Skills and Qualifications

  • 3 years, experience with online Ad work
  • Great knowledge of analytics tools, e.g. Google Analytics, Tableau or similar
  • Excellent understanding of acquisition funnel
  • Perfect English & good copywriting skills
  • Experience of working for gaming/technology type of a business is a big plus
  • Some experience with SEO / SEO tools is also a plus

Nice-to-Have Skills and Qualifications

  • Experience as a user acquisition for a Gaming company
  • Loves games and wants to work for a company that builds games!
  • Comfortable with working remotely on a full-time basis.

Gala Games is an equal opportunity employer and adopts a zero-tolerance approach to discrimination.

We are committed to providing equal opportunities to all current and prospective employees regardless of age, disability, sex, sexual orientation, pregnancy and maternity, race or ethnicity, religion or belief, gender identity, or marriage and civil partnership.

We aspire to have a diverse workforce because, in our view, diversity enables better business outcomes. We also believe that a more inclusive workplace, where people of different backgrounds work together, ensures better outcomes for all staff. From application to interview, we place inclusion at the heart of all we do.

Employee Benefits

  • Competitive Salary (Location Dependent)
  • Flexible Working Hours
  • Unlimited PTO
  • Fully Remote and Location Independence
  • US Based Employees (Medical, Dental and Vision Insurance)
  • Paid Parental Leave

NEXT STEPS

If you have the experience and the drive to join our team then please submit a resume and cover letter by clicking the apply button below!

This listing expired on Aug 27. Applications are no longer accepted.

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