Cloud Marketing Manager
At Cudo Ventures, Our vision is to enable more efficient use of the world’s computing resources. Through our innovative platforms and network, we use...
At Cudo Ventures, Our vision is to enable more efficient use of the world’s computing resources. Through our innovative platforms and network, we use spare computing power to create a decentralised, sustainable and connected world. Our aim is to empower people and organisations to earn and save through cheaper, accessible, and sustainable computing by utilising spare capacity.
Beyond building just another technology product - we're building a sustainable future for our planet. As a leader in the rapidly growing cloud computing industry, we're on a mission to reduce the carbon footprint of the cloud and empower organisations of all sizes to access and trade computing resources globally. We're creating a fairer, more transparent marketplace for computing resources that benefits everyone and we are extending this technology into the blockchain industry.
If you're passionate about tech for good, and want to be part of a team that's making a real difference in the world, then we want to hear from you to join our growing team!
About the Role:
As our Cloud Marketing Manager, you'll play a crucial role in bringing our vision to life and communicating our message to the world. You will be directly responsible for developing and executing marketing strategies to drive awareness and adoption of our products and services. You will work closely with cross-functional teams, including product, sales, and engineering, to ensure alignment on marketing initiatives and messaging.
Responsibilities
- Develop and execute marketing strategies to increase brand awareness, drive demand, and generate leads
- Manage and execute campaigns across various channels including email, social media, content marketing, and events
- Develop and maintain buyer personas, messaging, and value propositions for our products and services
- Collaborate with the product team to ensure messaging and positioning is aligned with product capabilities and benefits
- Measure and report on the effectiveness of marketing campaigns and adjust strategies accordingly
- Work with sales teams to develop sales enablement materials and ensure they are up to date and relevant
- Manage relationships with external vendors, agencies, and partners to execute marketing programs
- Keep up to date with industry trends and competitive landscape to ensure our marketing approach is innovative and effective
Requirements
- 3+ years of marketing experience in the technology industry, with experience marketing infrastructure-as-a-service (IaaS) or cloud computing products.
- Demonstrated experience developing and executing successful go-to-market strategies, and creating integrated marketing campaigns.
- Strong understanding of cloud computing and related technologies, and experience working with technical audiences.
- Proven experience in developing and executing marketing strategies across multiple channels by delivering marketing ROI and driving customer acquisition.
- Strong understanding of marketing automation tools and how to use them to generate leads and optimise campaigns
- Experience with content marketing and creating effective messaging and value propositions
- Experience managing relationships with strategic partners and vendors.
Nice to Have
- Experience managing a team of marketers
- Knowledge of SEO and SEM best practices
- Bachelor's degree in Marketing, Business, or related field.
- Familiarity with Blockchain technology and distributed computing
We are scaling and hiring talented people globally to join us on our journey. Regardless of age, education, ethnicity, gender, sexual orientation, or any personal characteristics, we want everyone to feel welcome. We are committed to building a diverse and inclusive equal opportunity workplace everyone can call home. For more information, please visit us at www.cudoventures.com and www.cudos.org .
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