Marketing Manager
We’re looking for an experienced, results-driven Director of Brand Marketing to help us establish a strong brand strategy and collaborate with the...
We’re looking for an experienced, results-driven Director of Brand Marketing to help us establish a strong brand strategy and collaborate with the executive team to set the long-term company vision for our emerging technologies. As a seasoned marketing professional, you will have major impact and responsibilities in growing the success of the company.
Applicants must have extensive experience in not only setting strategic vision, but also creating and executing on a thorough action plan to achieve that vision. This is a unique opportunity for someone to join the team and integrate marketing best practices into a heavily technical organization at the forefront of blockchain, cybersecurity, quantum research, and more.
Blockchain experience isn’t required, but the right individual will have prior experience in the emerging technologies space, including but not limited to AI, autonomous driving, and other deep tech. CertiK is a global organization, so experience in brand marketing on an international level is also a plus.
About CertiK
CertiK’s mission is to secure the cyber world, from blockchain to autonomous vehicles. Founded by Computer Science professors of Yale University and Columbia University, CertiK has applied its cutting-edge technologies and techniques to blockchain, quantum computing, and IoT. To date, CertiK has audited and secured over $6B in assets, including many of the world’s top blockchain projects.
The research efforts of CertiK have received grants from IBM and the Ethereum Foundation, and notable blockchain investors include Binance Labs, Bitmain, Lightspeed Venture Partners, Matrix Partners, and NEO Global Capital, among others.
Responsibilities
- Work closely with co-founder to identify and set company vision, mission, and values.
- Evaluate, develop, and adapt marketing strategy for each offering to support the vision.
- Plan, direct, and coordinate quarterly marketing initiatives.
- Develop a system to measure the success of marketing initiatives.
- Collaborate with the executive team and other high-level stakeholders to ensure cross-team alignment.
- Create a hiring plan to build out a strong supporting cast.
- Collaborate with project DROs (Directly Responsible Owners) on go-to-market strategies for products and services.
Requirements
- Bachelor’s degree in Marketing, Business, or equivalent experience
- At least three years of experience in information technology related area
- At least three years of experience with scaling and managing marketing teams
- Ability to prioritize based on urgency, impact, and effort
- Exceptional communication skills
Bonuses
- MBA or Master’s degree
- Experience in crypto or blockchain industry
- Multilingual
- Experience in global marketing
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