Social Media and Content Sr. Manager
We’re looking for a content creator and leader with a passion for crypto who understands how to develop creative and engaging content to reach key...
We’re looking for a content creator and leader with a passion for crypto who understands how to develop creative and engaging content to reach key audiences. As the head of social media for cLabs you will be responsible for driving the strategy and execution of a robust social media program geared toward increasing engagement, driving awareness and growing the adoption of Celo. As a creator of content and social, you will pave the way for Celo’s voice and brand online, pairing art, science and creativity to grow the Celo community, build strong Influencer relationships and scale operations globally. The ideal candidate is a self-starter with a strong vision for building and activating a diverse community of crypto natives and those new to the space.
You Will:
- Develop and implement strategies to grow Celo’s online communities (including influencer relationships), scale operations, and increase engagement/loyalty in alignment with company priorities.
- Partner with Celo Foundation employees and the broader Celo community to write, edit, and ship content in line with Celo’s brand voice for Twitter, Instagram, LinkedIn and occasionally the corporate blog.
- Lead the internal social media team and manage agencies that support Celo’s overall social media efforts.
- Assist in the development, planning, and implementation of integrated marketing campaigns as a key member of the marketing and communications team.
- Marry art and science by applying SEO recommendations and monitoring engagement analytics.
- Work with a global cross-functional team to align priorities and bring Celo’s voice and vision to life through our engagement with the Celo community.
- Lead and execute the social strategy around key launches and events.
- Lead out on the development and circulation of monthly social reports.
- Bring knowledge of the crypto industry, the culture and best practices to form a strategic vision for how to best elevate Celo in the space.
You Have:
- An ability to work in a fast-paced environment and collaborate with multiple stakeholders within a rapidly changing industry.
- Experience managing internal and/or agency teams.
- Thoughtfulness and attention to detail with regards to storytelling and the holding of the Celo brand.
- Experience operating on a global level with an international perspective and sensitivity to cultural nuances.
- A keen sense for how people are using social media networks.
- Excellent communication skills with high emotional intelligence.
- Creativity and empathy, and the ability to connect with and design unique solutions for community members around the world.
- Excitement about blockchain and cryptocurrency and their potential.
- Familiarity with Sprout or similar social media management and measurement tools
- Nice to have: Work experience in the crypto / blockchain industry.
- Nice to have: Familiarity with design software (like Figma) to edit social templates.
- Nice to have: Comfortability working with data to drive insights
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